TargetVision's New Workforce Communication Solution to be Demonstrated at Fall '97 Internet World (Booth 2157)

State-of-the-Art Internet Software From Wayfarer Completes TargetVision's Comprehensive Offering


New York, N.Y.--December 10, 1997-- TargetVision Inc., a company whose workforce communication systems are installed at thousands of locations including 150 of the largest corporations in the U.S., will be demonstrating its new desktop solution---Wayfarer for TargetVision---at the Fall 1997 Internet World. As an OEM partner of Wayfarer Communications, TargetVision will be presenting its new offering in Wayfarer's booth (number 2157). The new product for corporate intranets, seamlessly coupled with TargetVision's market-leading employee communication solution, is said to be the first to provide human resource managers and corporate communicators with the means to effectively reach 100 percent of their organization's workforce.

"Unlike intranet-only solutions, TargetVision is genuinely offering industries a proven way to effectively reach all their employees," said Brian Wade, TargetVision's marketing director. "Approximately half of the workforce population is being left out of the current communication craze which is focused solely towards those individuals who have access to networked computers and the Internet. For over ten years TargetVision has been providing solutions that reach employees who have been left out of the loop. Now, combined with Wayfarer, TargetVision messages can be created once and delivered on time to all employees---no matter where they work."

Wayfarer for TargetVision---the result of a $1 million agreement between the two companies---gives TargetVision the ability to extend its televised, LAN and kiosk-based messaging systems directly to employee desktops linked to IP networks or intranets---the most popular new technology for connecting users in large organizations.

"TargetVision's mission to provide the means for businesses to communicate with each and every employee in their enterprise perfectly matches Wayfarer's intranet-based technology," said Larry Monheim, president and CEO of TargetVision. "We investigated all of the leading providers of ‘push' solutions and selected Wayfarer because their superior technology meets the network requirements and information demands of our customers. Our clients will now have an easier way to communicate their business-relevant news to both desktops and corporate television networks from one TargetVision system. This is a very exciting time to be a TargetVision customer."

The comprehensive TargetVision solution is aimed at organizations that need to provide news and internal information to employees using desktop computers while also reaching those without computer access. The application integrates seamlessly with TargetVision's established television-based system so that the same messages shown on TVs can be sent to desktops.

"Our customers were asking us to extend our workforce communications solution to include their employees using PCs on their intranets," noted Wade. "By integrating Wayfarer's technology into the TargetVision system, we have fulfilled that need---plus much more."

TargetVision's solution provides organizations with more relevant and timely information because specific messages can be targeted to individuals and groups. It will automatically update an organization's workforce by providing statistics and breaking news in real-time while enabling its users to obtain more specific information simply by linking to news sources, URLs and data sheets attached to messages. The application also features persistent, asynchronous connections that enable efficient messages that take up little network bandwidth---typically about 350 bytes.

"Wayfarer's intranet products deliver to employee's desktops the business intelligence they need to be effective," said John C. Laing, president and CEO of Wayfarer Communications. "The combined Wayfarer and TargetVision solution is ideal for true enterprise-wide deployment of communication solutions for major corporations."

About Wayfarer
Wayfarer is a leader in corporate Webcasting solutions. Wayfarer's INCISA, a server-based "Smart Push" solution that enables companies to deliver focused business information to employee desktops, is currently in use at Fortune 2000 companies including GTE; General Electric; Lucent Technologies; Seagate; TCI/Ingenius, and USA Today. INCISA recently won Network World's "Blue Ribbon Award" and ZD Internet Magazine's "ZD Internet Best." The company was recently selected by Computerworld as one of the "Top 100 Emerging Companies." Wayfarer is privately financed by leading Silicon Valley venture capital firms Sequoia Capital, Hummer/Winblad Venture Partners, Robertson Stephens & Company, Bay Partners, as well as Sumitomo Corporation, Korea Technology Banking Corporation and Stanford University. Additional information can be obtained at its Web site: www.wayfarer.com

About TargetVision
TargetVision is a rapidly growing, privately held company that provides medium- and large-sized companies and organizations with workforce communication solutions. For over ten years, TargetVision technology---including message creation and broadcasting via closed-circuit television networks, LANs and kiosks---has been used by leading organizations to effectively communicate in a timely manner.

TargetVision customers include Anheuser Busch; Ameritech; Chrysler; Ford; Eastman Kodak; Dupont; Lockheed; Merck & Co.; Motorola; Sprint; The Associates, and the U.S. Postal Service.

For additional information please contact:
TargetVision
1173 Pittsford-Victor Road
Pittsford, NY 14534
Telephone: (716) 248-0550
Or, visit TargetVision on the World Wide Web: http://www.targetvision.com

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